ICO Investment - What to look for before investing in ICOs (Initial Coin Offerings)

ICO, also known as Initial Coin Offering is a process of launching coins in the form of tokens to the public in exchange for cryptocurrencies or even fiat currencies. With its widespread speculation, it has become one of the easiest methods for startups to raise capital and attracting investors too.
Many Blockchain projects have raised millions of dollars through this method like Tezos, Qash, Paragon, to name a few. But as the saying goes, "Every coin has two sides", This puffery and buzz also attracted scammers like Prodeum, which has gone offline unannounced and left a nasty message behind on their said website...
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